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How to Deal with Negative Reviews

Reviews are the new word-of-month and it’s easier than ever for customers to leave reviews about your business. Don’t ignore negative online reviews, but be very careful when responding to them as well. Don’t Ignore Bad Online Reviews A business listing with bad...

How to Improve Your Website’s Rankings for Free

If you are looking for a relatively easy way to improve your website’s organic rankings (meaning not through paid ads) then ask your customers to leave you online reviews. Not only do online reviews create great, unique content using terms related to your website and...

Don’t Neglect Your Online Reputation

Online reviews about your appliance repair business are highly visible in search results and can be the difference between whether someone picks up the phone to call you or not.  Here are some tips on how to help you monitor your online reputation. Claim and control...

To Get More Shares on Social Media, Get Local

It’s no secret that social media is now a pay-to-play system; however, you can still get some free publicity by networking with other local businesses. To do this, follow, share and like other local businesses in your area that are not direct competitors of yours. For...

What Makes a Good Appliance Parts Page?

In order to draw people to your appliance parts website and make sales, consider creating an appliance parts page on your business website so you can be found in Google for appliance parts. Some ideas for creating an appliance parts web page Make sure your key words –...

Don’t Neglect Google My Business Questions and Answers

If you are not answering the questions and reading the answers that are coming in through your Google My Business account, then you could possibly be missing out on job leads and also allowing incorrect information to be posted about your business. Google My Business...

How to Build Backlinks to Your Appliance Repair Website

Now that you understand what a backlink is and why it’s important, it’s time to come up with a strategy on how to get more links for your appliance repair business. Here are a few ideas to get you started. Local News Coverage Getting coverage from major national media...

The Importance of Backlinks

Backlinks are hyperlinks directed toward your site. Backlinks are also called “Inbound Links” and the process of getting websites to link to yours is called “link building.”  In terms of search engine optimization and ranking in Google, backlinks are a very important...